Aristocrat looks inside out at ICE 2018

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Focusing on the theme ‘It’s all about what’s inside’, Aristocrat Technologies will be offering visitors to ICE stand S3-250 a unique commercial edge to celebrate the EMEA release of its new Helix+TM cabinet, heralding the arrival of a vast array of new game content for 2018.


Based on the same footprint as the popular HelixTM cabinet, Helix+ incorporates two 27-inch screens offering 40 percent more visible gaming space over its predecessor. A virtual button deck also comes as standard, adding even more interactivity at players’ fingertips, whilst further enhancements have also been made to its security and serviceability.

“All new orders for Helix+ placed on stand will benefit from an extremely attractive show special deal offering operators additional hardware benefits bundled together with the latest and greatest software content” said Erik-Jan van den Berg, Aristocrat’s Sales Director for EMEA.

“Allowing for more choice on gaming floors, much of the new game content in the 2018 portfolio is also compatible with both traditional dual-screen format for Helix/Helix+ and the premium portrait ArcTM Single platform.”

Aristocrat has also ported some of its most popular classic games onto the latest Gen8 Helix/Helix+ platform, featuring original maths models and enhanced hi-res graphics and audio.

Games on display at ICE will include Queen of the Nile, Dolphin Treasure, Pompeii and Choy Sun Doa.

Van den Berg continued, “As a further addition to the Aristocrat portfolio in EMEA, we are introducing a series of enhanced premium pods including signage, branded chairs and themed packaging.

“These are designed to position the most popular game families across all of our game segments in flat pods of two, three or four – and four, six and eight in double-sided banks – allowing for feature destinations of the very best titles on gaming floors.

“Aristocrat’s ICE 2018 for sale offering for the EMEA region combines a wealth of cutting edge hardware to bring the very best of new content derived from proven and popular game mechanics that players will instantly recognise and revel in.

“We are very excited at the prospect of sharing the inside knowledge of this portfolio with both existing and new partners at London’s ExCeL centre.”

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