EMBED partners with Bell Casino

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It has been announced that EMBED has been chosen by Swedish casino and amusements operator, Bell Casino AB, for roll out throughout its portfolio.

The EMBED cashless system will now go live across the Bell Casino estate, which includes amusement parks, casinos and cruise ships.

“We are extremely happy to welcome Bell Casino AB to the EMBED family,” said Rosa Tahmaseb, MD of EMBED EMEA. “Winning this business widens our presence in Europe and transforms the business of fun by delivering a superior guest experience to this fantastic entertainment and leisure site,” she added.

As part of EMBED’s commitment to elevating its customers’ businesses, arcades across the Bell Casino cruise ship estate will go live with the cashless solution and its integrated software. The POS solution has shown to assist in streamlining both the customer experience and back office cash control operations.


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