Everi Holdings Inc. has announced the debut of its Everi Cares™ Giving Module following the recent successful completion of a 30-day beta trial at a Las Vegas casino.
Designed to make social consciousness a convenient priority on the casino floor at the time of a kiosk-based voucher redemption, Everi Cares Giving Module allows players to easily donate funds to fully vetted charities and enables casinos to give back to their communities, enhance their own corporate responsibility programs, and better engage with players looking to donate to charities.
“We are delighted to add this innovative new capability to our world-class Payments product suite and make it available to our customers for the first time,” Michael Rumbolz, Everi president and CEO, said.
“The Everi Cares Giving Module offers a completely new and convenient way for casinos and their players to make a powerful positive impact on their local community by creating a direct link between the casino floor and worthy local charities.
“This easy to implement new product offering is unique to Everi and greatly expands the capabilities and power of our Payments solutions while providing noticeable operational and marketing benefits for casino operators.”
Casino operators are also positioned to benefit in their operations and community relations when implementing the Everi Cares Giving Module in their full-service kiosk footprint.
Operationally, it helps reduce the amount of abandoned vouchers and lowers coin handling expenses by pushing coin redemption awards towards charitable donations and, potentially, eliminating the need for coins on the casino floor.