Gaming Technology Group (GTG) has introduced Promolinx, a full-service promotional kiosk.
Designed to court patron loyalty, it allows operators to align marketing reinvestment costs to the exact players that warrant it.
“Until now, operators have not had an affordable promotional kiosk solution available to them,” said Jon Whipple, CEO of GTG.
“With GTG’s recent launch of UltraLinx, GTG’s full-floor slot and loyalty systems solution, and today’s introduction of PromoLinx, operators with smaller budgets can now compete at a whole new level.”
PromoLinx has a 42-inch vertical touch-screen and a magnetic-swipe card reader, as well as a voucher, receipt and coupon printer. It can be split into a patron engagement screen and an advertising section, or the entire screen can be allocated to guests. This allows PromoLinx to be used for internal marketing and external revenue streams.
“Each individual player is different, so it is important to incentivize them in ways that appeal directly to them,” Whipple said.
“PromoLinx allows individualized player experiences based on casino value, including exciting check-in events and games, as well as Swipe & Win, Earn & Get, Pick & Win, and Drawings. We are thrilled that both operators and players alike will benefit from this exciting new tool.”