Nick Harding, CEO of the Praesepe arcade chain, has been named as senior advisor for the British business activities of the Gauselmann Group.
In the new position, he will assume responsibility for political and association work and public relations for all operating subsidiaries of the Gauselmann Group in the UK.
At the political and federation level, he will advise and represent the Blueprint Gaming, Regal Gaming and Leisure and Betcom Ltd and Praesepe subsidiaries.
Before taking up his new position, Harding is expected to gradually relinquish his previous operational duties and in the interim will carry on as CEO of Praesepe.
“We are delighted that with Nick Harding we have been able to enlist a long-time colleague who is a recognised expert in terms of the company, the industry and the relevant legislation for the realignment of our political and public communication activities in the UK,” Paul Gauselmann, company founder and chair of the Management Board, said.
“We are confident that the experience he brings to the job will enable him to inject fresh momentum and generate beneficial synergies for all operating subsidiaries in Britain. We wish him all the best in his new role.”
Harding, who has 35 years of experience in the industry, said: “The move from an operational business to my new role is a challenge I am very much looking forward to. In the light of the anticipated changes in Gaming Machine regulation in the UK, engagement at a political and federation level will be more important than ever in our industry.
“It’s time to set the course for a successful and sustainable future and I am delighted to be part of this process.”