G&D presents solutions for the European casino environment

Casino review - G&D ICE European Casino
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Giesecke & Devrient showcased a number of key compact solutions for the European market at this year’s ICE Totally Gaming show.


Leading technology provider Giesecke & Devrient took the opportunity to highlight several of its compact solutions for the European market at this February’s ICE.

At the show, G&D profiled a selection of their smaller equipment including the BPS B1, a small tabletop currency counter; the BPS C1, an intuitive banknote processing system; and the BPS C4, a modular and scalable system, connected to the BPS connect casino software.

“For ICE we’ve got a set up with the BPS C4 sitting on nine square metres to show exactly how it can fit into a small casino environment, aiming to illustrate that G&D’s equipment is both affordable and space efficient,” explained Jim Goodwin, G&D’s global business development director.

“This is especially useful in Europe where the scale is different to the US and Asia and the casinos tend towards smaller to medium size venues.”

Supporting these solutions, G&D has also recently updated its pricing structure to ensure it is more efficient and competitive.

“Longevity is a key strength for us, our company started in 1852, so our clients can be confident that we’re not going away tomorrow,” Goodwin added. “Coming from a high-end, central bank environment our equipment and our sensor technology sets us far apart from many of our competitors, however it is important to stress that this quality does not mean it has an inaccessible price tag.”

The company has been active in the European markets entering Poland, Czech Republic, Bulgaria and Slovenia with further installations in Germany, the Netherlands and Malta. G&D is also seeing significant growth in the Asia Pacific markets, coordinating sales from its Hong Kong office.

“We’ve had a great closing ratio in the new casinos which have opened up or are due to open in Macau including Wynn Palace, the new MGM property, The 13, and Galaxy’s expansion.

“We’ve also seen installations in a number of new venues in the Philippines such as Solaire Resort and Casino, City of Dreams Manila, and Okada Manila, in addition to Genting Malaysia’s expansion, and installations in Singapore, Saipan and Cambodia,” said Goodwin.

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