New Leisure Suit Larry online casino debuts

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Gaming Innovation Group Has has launched its latest online casino property, based on the popular ‘Leisure Suit Larry’ video game series. will be launched through industry online marketing and player acquisition subsidiary iGaming Cloud.

The brand character of Larry Laffer was a popular but hapless 1980s/90s video game character, who fronted the PC gaming adult entertainment series ‘Leisure Suit Larry’ by developer Sierra Entertainment.

“ features a selection of the best slot machines, casino games and live casino play- all based around a new Larry Laffer adventure and available for all devices, including desktops,” explains iGaming entrepreneur and co-owner David Fernandez this new casino experience inanutshell.

GIG development and marketing teams will enhance player engagement with by ‘storifying gameplay’ of the new online casino, which takes place on the Caribbean resort of ‘Naked Island’.

The more players play and win on Larry, the more they will get to see of the resort, with players being awarded further prizes for island progress. will feature a range of slots, casino games and live casino play services, with players able to access the new platform on desktop and mobile devices.

Users can collect coins and trade them in ‘The Shop’, while a ‘Joke- Box’ mystery box feature will greet players every time they log onto the platform.

“Larry Casino and its fully gamified experience is a testament to the creative vision of its owners, and simultaneously shows the diversification of what can be achieved using technologies supported by iGaming Cloud (iGC),” said Ben Clemes MD of iGaming Cloud.

“All of us at iGC are very excited to see ‘Leisure Suit Larry’ come to life in this amazing casino experience.”

Following in the footsteps of Pokemon GO, the developers of Larry Casino have revamped this cult classic, targeting the series’ loyal fan base, and aiming to become a leader in its market.

“Millions of gamers enjoy the adventures of Leisure Suit Larry – we sought to keep the essence of the original series but pair it with cutting-edge gaming technology to create a totally new way of experiencing casino games,” stated the game’s creators. is licensed by the Malta Gaming Authority and by the UK Gambling Commission.

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