
MGR Casino Chairs is going from strength to strength with the company set to open a Las Vegas-based US branch office in January 2017.
[dropcap]W[/dropcap]ith more than 15 years experience in the marketplace, MGR Casino Chairs is the European leader in casino seating.
In January 2017 the company will establish a US branch office in Las Vegas: “We are keen to go further into this large and fascinating market with the support of our skilled American team,” said Guido Rizzo, MGR’s global sales manager. “We have also opened an office in Mexico City to better access the LatAm market.”
Thanks to its cutting edge ergonomic research, MGR produces casino chairs that permit players to maintain correct posture and keep them seated for as long as is needed.
“Casinos must aim to stimulate all five senses when crafting the perfect gaming experience,” said Rizzo. “It’s a priority for every casino to provide an exceptional experience for their guests.
“Our seating makes patrons want to stay and play, increasing their time on the casino floor and encouraging return visits,” he said.
Rizzo suggest that while the industry is accustomed to number crunching they cannot measure the lost revenue caused by an aching back or an uncomfortable seat.
Italian manufacturing is synonyms with style and top quality, the company’s culture of non-stop innovation, original design and attention to detail, in addition to their flexibility and dependable customer support have propelled market demand for MGR’s products.
We make an effort to ensure durability utilising ergonomic lumbar support, memory foam, curved edges, friction-reducing mock leather and flexible wood framing.
MGR has established a quality control department to ensure the quality of their goods both on dispatch from their premises and through every link in the supply chain.
“We are proud of the high standard of quality we maintain with our products,” added Rizzo. “We make an effort to ensure durability utilising ergonomic lumbar support, memory foam, curved edges, friction-reducing mock leather and flexible wood framing.
“Other prominent factors in our designs include increasing width for bigger players and ensuring the proper height so the seat matches the machine.
“Our goal is taking every opportunity to connect the gaming experience with the player’s emotions and memory,” he said.
As one of the leading brands in the casino furniture industry MGR are a touchstone for distributors, rental companies and leisure industry experts.
“Our chairs are more than just an accent to the casino floor,” said Rizzo. “MGR’s seats are the signature.”