The new partnership will see Scientific Games add Marker Trax’s casino marker technology to its Unified Wallet cashless solution.
As the gaming industry shifts to cashless solutions, Scientific Games has partnered with Marker Trax, a cashless alternative to issuing casino markers.
“We have followed the evolution of Marker Trax and we see low friction, player credit offerings as a compelling addition to our Unified Wallet cashless solution,” said Rob Bone, SVP of global systems, and tables at Scientific Games. “This partnership enhances the player’s gaming experience, and we look forward to collaborating with the Marker Trax team to offer the most complete cashless technology.”
Through online and mobile app enrollment, players can apply for a Marker Trax account and be fully underwritten and approved for an instant revolving advance line of casino credit in less than five minutes. An interface with Scientific Games slot management system and industry-leading Unified Wallet cashless solution allows for approved funds to be immediately available to the players electronically at their machine.
Scientific Games’ technology accounts for the players’ cashless advances and balances seamlessly augmenting both the player’s experience and the operator’s efficiency.
Enrollment in Marker Trax is free and requires the player to be a member of the operator’s loyalty program. Once enrolled players have access to their cashless advance right at their favorite machine.
“We’re excited to be working with the great group of industry leaders at Scientific Games as we expand the reach of Marker Trax”, said Charlie Skinner, Marker Trax COO.
Players will have full access to their account information on the mobile app and website, giving them the ability to make payments, check their account balances and a variety of other user-friendly transactions.
“We’re focused on player convenience and operator efficiency and our collaboration with Scientific Games strengthens our commitment to the industry,” added Gary Ellis, founder and CEO of Marker Trax.
The Marker Trax solution provides operators with a robust dashboard that gives onscreen access to information such as player activity, reports, data analysis and other functionality to harness the performance of Marker Trax. The data retrieved allows operators to take action to continue to engage and retain players and leverage the benefits of Marker Trax to impact their database and slot performance.