Serenade renames Punta Cana resort, opening set for summer 2020

Serenade Caribbean renames Punta
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Serenade Caribbean Hotels has renamed its property in the Dominican Republic to better highlight the all-inclusive resort’s casino gaming component, while Serenade Punta Cana Beach, Spa and Casino is due to open its doors this June.

 

Serenade Caribbean Hotels has renamed its flagship property in the Dominican Republic to Serenade Punta Cana Beach, Spa and Casino. The company is due to open a 603-room all-inclusive casino resort on Punta Cana’s Playa Cabeza de Toro, with a targeted opening date in June of this year.

Serenade took the decision to rebrand the project with the addition of “Casino” to its name, to reinforce its position as a new gaming destination. “In order to convey a complete vacation experience for guests, we have decided to update the name of our first resort to Serenade Punta Cana Beach, Spa and Casino Resort,” said Aimee Tejeda, director of sales and marketing.

The casino will be one of the centerpieces of the resort, with a total of 6,800 sq ft, and will include both table games and slots. “We are designing Serenade Punta Cana to offer five-star amenities at a price that doesn’t break the bank and provides value to our customers,” Tejeda continued.

“Our guests can have a vacation that encompasses the beauty of the beach and Caribbean Sea, the rejuvenating elements of a spa treatment and the thrill of nighttime entertainment which includes our luxurious casino.”

The resort will also the 9,000 sq ft Etra Spa, along with six dining concepts, five snack bars, a disco, a theatre, and an event space. The property broke ground in October 2018, while in February, hotel executives confirmed it has begun taking reservations.

Serenade Punta Cana Beach, Spa and Casino is located just 10 minutes from Punta Cana International Airport, the busiest in the Caribbean. The airport – which handles almost 70 percent of the Dominican Republic’s international passenger traffic – recently announced changes to its inbound immigration experience, with the implementation of Auto Gates for passengers with biometric passports.

This means travellers from countries such as the US, Canada, Spain, the UK and France will be able to pass through passport control in under 10 seconds.

“Over the years, we have continued to add and adapt the systems at the Punta Cana International Airport to make the airport experience for travellers as seamless and comfortable as possible,” said Rafael Alberto Smith, director of operations at Punta Cana International Airport.

“We are continuing to enhance the time travellers’ spend in our airport with the additions of the new Auto Passport Control for all arrivals.”


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