The new logo for Suzohapp was unveiled at this year’s ICE alongside a wide-ranging portfolio of the company’s products and solutions.
Suzohapp proved a popular spot at ICE this year thanks largely to its impressive range of components and solutions displayed on the company’s large stand.
This year’s event also created an ideal setting for the company to introduce its new company logo and a new brand identity, making a clear statement and underlining where Suzohapp stands in the marketplace.
Matthew Brown, president and CFO at Suzohapp, explained: “At ICE we introduced a new logo to reflect who we are today. Our business has evolved over the last years, so it was time for a change! We have advanced to become a leader in technology-driven cash management, self-service, and gaming devices, while continuing to provide our customers with a full range of amusement and gaming components”.
During the three-day tradeshow Suzohapp presented its wide portfolio designed to meet the demands of different gaming market segments.
A selection of high-performance components was on display including hoppers, Comestero coin validators, bill validators/recyclers, locks, toppers and pushbuttons.
Particular focus has been placed on the Vision PRO range and the button decks that offer solutions in a very wide field of requirements. The new TransAct Epic Edge printer and the ELO 90-series open touch frame monitors were also of great interest to the stand visitors.
A further star at the show was the Picture Key Technology (PKT) that represents the future of push buttons. Looking to the cash handling technology, Suzohapp has become a global supplier of top-performing solutions and at ICE a great variety of these were successfully showcased.
The Suzohapp team was proud to introduce the CRT (Cash Redemption Terminal) and the CashComplete range, unique smart solutions able to improve business and ensure a timely return on investment.
The Scan Coin coin/banknote counters and sorters and the Comestero changers were also in strong demand at ICE.