Tag: Andrew Klebanow

How marketing tactics may change at US casinos

Boulder Station Hotel Casino Andrew Klebanow casino marketing shift
Andrew Klebanow, principal at Klebanow Consulting, looks at how the pandemic has affected US casinos’ approach to marketing, including driving a shift towards digital communications, and discusses how Covid-19 has marked a move towards pursuing quality over quantity in terms of customers.

“Operators will need to assure visitors that their gaming and resort environments are safe”

Cambodia Casino operators
Andrew Klebanow, principal of Klebanow Consulting, discusses the impact of the coronavirus pandemic on Cambodia’s casino industry, maps out a potential path for reopening and looks at some of the measures operators could take to attract visitation once they resume operations.

GMA strengthens Indian Gaming focus with new VP appointment

Casino Review - GMA Indian Gaming VP
Global Market Advisors has confirmed its commitment to enhancing focus on Indian Gaming by appointing Erika Meeske Rafferty as VP of Native American Gaming.   The leading consultancy firm serving the casino industry, GMA (Global Market Advisors), has enhanced its focus on Indian Gaming with the appointment of a new Vice President of Native American Gaming for the company. Erika Meeske Rafferty,...

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