Monday, November 23, 2020

Tag: harvard business review

Putting the player first

ICR 190 SECTORS DRGTCOMMENT
Duncan Pollock, Head of Global Marketing at DR Gaming Technology explains that building solid customer relationships means building a solid future. In a Harvard Business Review article entitled ‘Too Many Executives Are Missing the Most Important Part of CRM’ by Charlie Brown, dated 24 August 2016, the writer notes that ‘….as a consultant, I’ve seen dozens of CRM implementations in...

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