Monday, June 5, 2023

Tag: M&C Saatchi

MandC Saatchi Board Director to share insights at first ICE VOX eSports Conference

John Parker eSports M&C Saatchi ICE VOX
The eSports industry is here and it’s massive. Ahead of his appearance at the ICE VOX eSports Conference (Tuesday 6th February), John Parker, Board Director, M&C Saatchi, shines a light on a phenomenon which is projected to attract bets totalling in excess of $23 billion by 2020.   Can eSports really be described as a mainstream activity and what’s the evidence...

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