Wednesday, October 4, 2023

Tag: NHL

NHL herald ICE North America as the place to develop sports sponsorship’s evolution

NHL Keith Wachtel ICE North America
Following the signing of the first commercial partnerships between sports bodies and gambling brands, both sectors are primed to build on the potential of sports sponsorship – a topic which is of keen interest to Keith Wachtel, Chief Business Officer and Executive Vice President, NHL...

SportAD debuts real money fantasy sports into Resorts Casino

ICR - Resorts Casino SportAD
SportAD, has teamed up with Resorts Digital Gaming to launch the first licensed, real-money fantasy sports game for the US casino industry.   Resorts Digital Gaming - the online arm of Resorts Hotel Casino, the first casino in Atlantic City, New Jersey – will promote the game under its brand “FastPick”. SportAD claims its unique matchup-based sports game enables Resorts to enter...