Online betting solutions provider UltraPlay has agreed on a partnership deal to provide its eSports match predicting system – ODDS.gg – to SunLoto, a licensed operator of the Chinese Welfare and Sports Lottery.
SunLoto, one of the largest lottery service providers in China, will become a reseller of UltraPlay’s ODDS.gg for the Asian market.
The company has successfully positioned itself as a leading provider of games and lottery solutions holding a massive database of clients in China and the region.
Dariy Margaritov, CEO at UltraPlay said: “We are glad to become a business partner of SunLoto and offer our betting data prediction software in order to be widely spread and used in the Asian market.
“UltraPlay wants to help the betting industry engage with eSports in a profitable manner and contribute to the whole eSports ecosystem with its know-how and experience in the sector.”
With the ever-increasing number of SunLoto partners, the company will be further equipped with UltraPlay’s advanced betting solution ODDS.gg. The winning probability and the specially designed eSports betting data prediction software will be a significant advantage to SunLoto and its wide business network.
After nearly ten years of unremitting efforts through its licensed operating, SunLoto gradually developed into a comprehensive lottery service provider establishing different gaming verticals.
Now, the company is ready to step further in the gaming business as started offering and using the widest selection of eSports coverage available on the market right now, powered by UltraPlay.
Gao Lee, CEO of SunLoto said: “Our constant innovation and proactive approach towards the gaming industry led us to this long-term partnership with UltraPlay. The product we are going to further promote on the Asian market stands for high quality and innovation. We will be using this advantageous product to deliver better gaming analysis and winning predictions.”
This article originally appeared on betting-business.co