Zitro was present for the first time at Feria Americana de Juegos de Azar (FADJA) on 5 – 6 April in Bogotá, Colombia. Many visitors to the stand were impressed at how much the company had transformed in a short space of time – with the expansion of its technology and games making it a competitor to leading companies in the industry.
Johnny Ortiz, president of Zitro said: “Colombia is a very important market for Zitro, especially for our Video Slots products. We have been investing heavily, both in infrastructure with the recent opening of our new offices, and in product development.”
The company’s stand was full of their latest video bingo and video slot products where the highlights were its Fusion Upright and Fusion Slant cabinets. Integrating advanced technology with an ergonomic, modern design that is ultra slim, the Fusion cabinets aim to “guarantee the maximum comfort for the player and an optimized use of casino floor space for the operator”. All the games of the Bryke Video Slot brand, in both the progressive banks like Link King and Blazing Pearls, as well as the standalone games from the Pick & Win series and the Hot Deal family, were presented in a multi-game format, a differentiating feature of Zitro’s Bryke Video Slots.
“The entry into this market was the next logical step in our expansion plans into the Latin American region,” said Ortiz, adding: “Thanks to the team of professionals whom we have hired locally, we can offer the market a differentiated product and outstanding and personalised service to help operators provide a varied and exciting solution.